Potential buyer:
Yes, the company I
represent is a Scottish based agent for industrial textiles Glencoul Fabrics
represent by Fabrene Inc and Juta a.s for Temaforg & Novitas s.a.Seller:
Which company are you
representing? Temaforg & Novitas or a Scottish based agent or
Glencoul Fabrics or Fabrene Inc or your own company Juta a.s.?
------------
Potential buyer:
Only during the past few
years, it has successfully established a reputation in the UK market
as a supplier of foreign textile in certain market segments.
Seller:
Who or which company has
successfully established a reputation?
-----------------
Potential buyer:
At present, the company that Glencoul Fabrics
represent are: Fabrene Inc; Juta a.s; Temaforg & Novitas s.a.
Seller:
Which part of UK are you based in? (not the
company) and in what capacity is your representation of the company?
(authority, decision making).
-----------------
Seller:
> Here are some info for you:
> 1. Most Malaysian textile company are owner operated
> 2. They are mostly non-computer literate
> 3. They are all keen to do business but not with you or your company because of the
way your present your business communication protocol.
>No one will bother to
answer your enquires, unless:
>A. You include your company profile correctly (not in a jigsaw
puzzle way)
>B. You must write-in/fax with the proper correct business protocol
>C. You must state very clearly: you and your company current
position, i.e. an import-export merchant, a commission agent, a
part-time agent, CEO, manager, purchasing >director, MD,
Chairperson, etc.
>D. (Optional) You must state very clearly: Your Objectives, Purpose, About
your company, etc. to reflect and back-up your claim of intended
business (making it worth the seller *Time*
to respond to your enquiry).
It is not that
Companies (world wide) does not
want to sell. It is simply that *NO* companies wants to waste *time*
with enquirers (seems to be a small time agency) that don't know
their *job* and causing *Time*
consuming and unproductive related cost for the seller trying to
educate the enquirer (using a public email address).
Sellers have no time to ask all sorts of
qualifying questions. Sellers have many other highly potential
buyers that needs their attention and sellers have to prioritize
their limited *time* resources.
You will continuously face *no
respond* from many
companies with your hastily written e-message and any
company that respond, must be so desperate for business (like a
drowning person grabbing a straw).
Therefore, many sellers judge your business potential -- not by the
amount you say you intend to buy, but by the way your written
business communication protocol that reflect and support your
buying potential.
Example:
Just walk in-to any up-town car showroom, in shorts and slippers,
the sales personal won't be taking you very seriously as a potential
buyer, isn't it? Of course there are cases when the sales person
continues to serve the potential customer and made a sale for a
*Porch* or *Rolls* (happy endings that we usually get to see in the movies).
Unfortunately, in
email business communications judgment cannot be made at all, the
seller can't even visualize the potential of the buyer *except* on the style of writing that will make it
worth the seller *Time*
to respond to your enquiry.
Therefore,
email communication need even more efforts and *time* because the recipient can't judge whether you are
wearing shorts and slippers --
they simply assumed it.
If you are
consistently getting no respond to your e-business email enquire,
the reason could simply be due to improper e-business e-protocol and
e-mail
e-communication e-netiquettes.
In today's world of E-everything...
The line
between success and failure is *I have no time* |
