How to Develop an Export Market?

How to Develop
your Export Market?

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Indirect Exporting
The reasons why a local manufacturer may choose to export its goods indirectly include the following:

1. By selling to an export merchant, the manufacturer can receive payment for its goods much sooner.

2. The manufacturer does not need to set up its own export department hire an export manager, or support its own commissioned sales agent abroad.

3. The manufacturer can benefit from the export know-how and personal contacts with the export merchant or agent.

4. The export merchant or agent, handling several different products or product lines, can achieve various scale of economies - for example, in the use of sales representatives, paperwork, shipment and communications.

5. The manufacturer can find out whether its products will sell abroad without having to take great effort, risk, or financial investment.

6. The manufacturer does not have to worry about all the problems involved in exporting.

He merely follows the instructions given to him by the export merchant or agent with regard to packing, labeling, and transportation, etc.

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